Abstract Nature Background

Building Businesses
with Soul

We provide advisory, study programmes, and leadership development rooted in spiritual tradition.

For founders, leaders, and organisations who know that profit alone is not enough.

We've optimised everything except the human being.

We spend most of our lives working. But how often do we stop to ask who we are becoming through what we build? Business is more than a way to generate income. It is a path that shapes our character, our priorities, and our sense of purpose. If we neglect that reality, work slowly deforms us. If we engage it consciously, it can refine us.

The Spirituality of Business exists to restore that depth without abandoning ambition, growth, or excellence.

Omar DaCosta-Shahid
Omar DaCosta-Shahid

About Omar DaCosta-Shahid

Omar DaCosta-Shahid is a writer, entrepreneur, and public speaker working at the intersection of spirituality, ethics, and business.

His work explores how classical spiritual wisdom and psycho-spiritual insight can be translated into practical frameworks for leadership, organisational culture, and everyday work. He is particularly interested in how intention, integrity, and service shape the way we build companies and define success.

Since 2013, Omar has worked in the influencer and digital media space, advising founders, creators, and organisations. He has provided consultancy to brands including Vita Coco, Anchor Butter, and Facebook, and has appeared on BBC and Sky News as a guest contributor.

He is co-founder of M.I.N, a Muslim influencer agency supporting purpose-driven creators.

Omar is the founder of The Spirituality of Business, an educational and advisory initiative exploring a more humane and principled future of work.

Through his writing, teaching, and community building, he hopes to help people rethink success, reconnect to purpose, and build organisations that benefit both people and the wider world.

  • Included in the Forbes 30 Under 30 list for Media and Marketing (2021)
  • Recognised among the Top 10 British Muslims in Media and Entertainment (2022) by Equality X
  • Studied classical works on spirituality, ethics, and trade with Dr Adi Setia and Shaykh Sjaad Hussain
  • Completed a two-year part-time group study in Islamic finance with Mufti Faraz Adam (“The Messenger’s Money Morals”)
Team Collaboration

Spirituality of Leadership

Self-development for leaders to enhance both personal integrity and company performance.

We work with self development mentors who guide founders and leaderships teams through the inner work needed to lead their companies with greater clarity, discipline, and integrity.

Meet our mentors

Partner Offering

Sirage

Ethical brand building in the age of AI.

Sirage is an AI-powered brand-building platform developed by Raad Ajlouni. Through The Spirituality of Business, founders can access Sirage directly — ensuring growth and branding remain aligned with values, not vanity.

Discover Sirage

Study & Learning

Reviving the spiritual foundations of work through timeless scholarship.

Courses

Future Courses

Upcoming Studies

We are currently preparing for our next cohort focused on spiritual leadership and ethical entrepreneurship. Circles are kept small to maintain depth.

Registration Opening Soon
Cohort-based learning
Register Interest

"For me, Omar's Spirituality of Business course has been nothing short of revolutionary... This training has given me the opportunity to combine monetary success with social duty in a way that is consistent with my Islamic principles."

Ibraheem Sultan

Business Owner

"This course provides a rich and transformative approach towards business grounded in the sweetness of Islam. The practical lessons and rare insights will translate into actions that are pleasing to Allah."

Ibrahim Abdul

Entrepreneur

"The course has helped me take a step back and reassess my life—in regard to where I want to be headed, who I want on that journey, and what I need to change about myself to get to that ideal place."

Hasan Alam

Accounting Apprentice, Derby

"I thoroughly enjoyed all speakers & their valuable contributions. What you're doing is so inspirational and impactful. It made me think carefully about the path I'm on."

Madiha Awais

Lawyer, London

"I've known Omar for over 7 years and can't recommend this course enough. I've seen the content and know it will be a game-changer for anyone on an entrepreneurial journey."

Saiful Islam

Entrepreneur, UK

"The course was great in terms of acquainting one to all the prerequisites before a Muslim does business. I highly recommend it to anyone thinking of starting a business."

Sumaiya Taqdees

Entrepreneur and Author, India

"This course allowed me to reflect on my journey through the lens of my faith—this is unique to any other course! The interviews gave me the belief that I can also do the same."

Farhanah Begum

Founder Inspire LEX

"I’ve found immense value in the content Omar shares, with reminders rooted in faith-based principles of entrepreneurship and leadership that are rarely highlighted yet deeply needed in society."

Dr Aaliyah Shaikh

Psychotherapist, UK

Media & Reflections

A curated library of e-books, articles, and video discussions exploring the intersection of spiritual wisdom and modern industry.